The La Gloria Cubana or 'the Glory of Cuba' brand, introduced in 1885, is one of the oldest Cuban brands. Made only by hand (hecho a mano), the La Gloria is available in a variety of mostly long, lanky sizes.

Developed by Jose Rocha and Rafael Garcia, the brand got off to a good start thanks to tireless promotion by Pepin Fernandez, owner of the Romeo y Julieta brand, who helped his friends introduce the La Gloria Cubana and El Crepusculo brands overseas.